2009

burger King website

Created so that super-fans could easily find and enjoy the content they love, bk.com isn’t a website in the traditional sense. With a completely new look and feel that reflects the Burger King brand aesthetic and attitude, this consumer-friendly portal embodies the Have-It-Your-Way brand promise with customizable functionality.

It’s more of a virtual toy box with a homepage that lets visitors select the type of information they want to see, each time they return, by moving sliders for three main categories: Food, Fun and King.

 
 

Recognition

2010 Clio Interactive Awards – Bronze Winner (Restaurants/Fast Food Outlets)
Communication Arts 2010 Interactive Annual Winner
FWA Website of the Day – August 12, 2009

 
 
 

My Role

 

Served as an interaction designer developing IA and wireframes, then oversaw visual design and development.